Download Influence by Robert B. Cialdini ePub book free online – From Influence by Robert B. Cialdini ePub: The widely adopted, now classic book on influence and persuasion—a major national and international bestseller with more than four million copies sold! Buy From Amazon
Table of Contents
- 1 Latest Free ePub Books Download
- 1.1 Description of Influence by Robert B. Cialdini ePub
- 2 Editorial Reviews
- 2.1 Review of Influence by Robert B. Cialdini ePub
- 2.2 From the Back Cover
- 2.3 About the Author
- 2.4 Biography
- 2.5 Detail About Influence by Robert B. Cialdini ePub
- 2.6 Download Influence by Robert B. Cialdini ePub Free
Latest Free ePub Books Download
The "Influence: Science and Practice (5th Edition)" is a well-written book on the power of influence mostly from an influence professional point of view.
Description of Influence by Robert B. Cialdini ePub
The "Influence: Science and Practice (5th Edition)" is a well-researched, informative guide to techniques of influence. Robert B. Cialdini is the author of this book. Dr Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation. This book is an excellent tool for a newcomer to marketing to help understand the process of connecting with people to make them want to do business with you. It is essential for anyone that wants to learn how to negotiate or do sales. The methodology of the book is easy to understand and straight forward. While you are reading the book, it is easy to understand how these tactics can be used to persuade someone.
In this highly acclaimedNew York Times bestseller, Dr. Robert B. Cialdini—the seminal expert in the field of influence and persuasion—explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations.
You'll learn the six universal principles of influence and how to use them to become a skilled persuader—and, just as importantly, how to defend yourself against dishonest influence attempts:
- Reciprocation: The internal pull to repay what another person has provided us.
- Commitment and Consistency: Once we make a choice or take a stand, we work to behave consistently with that commitment in order to justify our decisions.
- Social Proof:When we are unsure, we look to similar others to provide us with the correct actions to take. And the more, people undertaking that action, the more we consider that action correct.
- Liking: The propensity to agree with people we like and, just as important, the propensity for others to agree with us, if we like them.
- Authority: We are more likely to say "yes" to others who are authorities, who carry greater knowledge, experience or expertise.
- Scarcity: We want more of what is less available or dwindling in availability.
Understanding and applying the six principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini's 35 years of evidence-based, peer-reviewed scientific research—as well as by a three-year field study on what moves people to change behavior—Influence is a comprehensive guide to using these principles effectively to amplify your ability to change the behavior of others.
Editorial Reviews
Review of Influence by Robert B. Cialdini ePub
For markters, this book is among the most important books written in the last ten years. (Journal of Mariketing Research)
Influence should be required reading for all business majors. (Journal of Retailing)
This book will strike chords deep in the hearts and psyches of all of us. (Best Sellers Magazine)
The material in Cialdini's Influence is a proverbial gold mine. (Journal of Social and Clinical Psychology) Influence by Robert B. Cialdini ePub
From the Back Cover
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.
You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles ofInfluence will move you toward profound personal change and act as a driving force for your success.
Robert B. Cialdini, Ph.D. holds dual appointments at Arizona State University. He is a W. P. Carey Distinguished Professor of Marketing and Regents' Professor of Psychology, and has been named Distinguished Graduate Research Professor. Dr. Cialdini is also president of Influence At Work, an international training and consulting company based on his groundbreaking body of research on the ethical business applications of the science of influence.
Biography
Harvard Business Review lists Dr. Cialdini's research in "Breakthrough Ideas for Today's Business Agenda." Influence has been listed on the "New York Times Business Best Seller List." Fortune Magazine lists Influence in their "75 Smartest Business Books." CEO Read lists Influence in their "100 Best Business Books of All Time." Influence by Robert B. Cialdini ePub
Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.
His books including, Influence: Science & Practice, are the result of decades of peer-reviewed research on why people comply with requests. Influence has sold over 3 million copies in over 40 languages and is a New York Times Bestseller.
His new book, Pre-Suasion: A Revolutionary Way to Influence and Persuade, published by Simon & Schuster, quickly became a Wall Street Journal and a New York Times Bestseller.
Because of the world-wide recognition of Dr. Cialdini's cutting edge scientific research and his ethical business and policy applications, he is frequently regarded as the "Godfather of influence."
Dr. Cialdini received his Ph.D from the University of North Carolina and post doctoral training from Columbia University. He has held Visiting Scholar Appointments at Ohio State University, the University of California, the Annenberg School of Communications, and the Graduate School of Business of Stanford University. Currently, Dr Cialdini is Regents' Professor Emeritus of Psychology and Marketing at Arizona State University.
Dr. Cialdini is CEO and President of INFLUENCE AT WORK; focusing on ethical influence training, corporate keynote programs, and the CMCT (Cialdini Method Certified Trainer) program.
Dr. Cialdini's clients include such organizations as Google, Microsoft, Cisco Systems, Bayer, Coca Cola, KPMG, AstraZeneca, Ericsson, Kodak, Merrill Lynch, Nationwide Insurance, Pfizer, AAA, Northern Trust, IBM, Prudential, The Mayo Clinic, GlaxoSmithKline, Kimberly-Clark, Harvard University – Kennedy School, The Weather Channel, the United States Department of Justice, and NATO.
Detail About Influence by Robert B. Cialdini ePub
- Name: Influence: Science and Practice (5th Edition)
- Author: Robert B. Cialdini
- ISBN: 9780205609994
- Language: English
- Genre: Business, Self Success
- Format: PDF/ePub
- Size: 2 MB
- Pages: 272
- Price: Free
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